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Lead Capture Marketing Automation Sales Engagement Personal Training Reporting & Analytics

CRM

Powerful CRM that Turns Leads into Engaged Members

Where leads become members

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Lead Capture

Stay on top of your prospects with our intuitive lead management system. Track and engage with potential members from their first inquiry to their first workout.

  • Capture interests, contact information, and other important data quickly using our Digital Guest Waiver.
  • Staff automatically receive a notification by email and in the ClubOS CRM that a new lead has been submitted so they can act right away.
  • Use Facebook Lead Ads integration to automatically capture leads from Facebook ads.
  • Implement a gym referral program to automatically update in your CRM when new referrals come in.
  • Easily enter telephone inquiry leads quickly and easily with our simple four-field form.
  • Seamlessly integrate our CRM with your website, apps, and other systems to ensure your capturing and tracking leads from all of your key channels.
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Marketing Automation

Enhance member engagement and streamline your marketing efforts with personalized, automated messages that convert more guests to members and make your members feel like VIPs — all with minimal effort from your team.

  • Keep members engaged with email blasts to cross promote training and share upcoming club events, and facility updates.
  • Use email and text campaigns to engage with prospects about membership promotions and entice inactive members to rejoin.
  • Send targeted, personalized messages to different segments based on their engagement with your club and specific interests.
  • Save time with automated personalized email messaging to congratulate members on birthdays or special milestones.
  • Consistently communicate with prospects, current members, and former members with automated email and text, while you focus on running your business.
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Sales Engagement

Put an end to tedious manual follow-ups and see a 22% increase in sales conversion rate by leveraging automation. Empower your team with tools that streamline their prospecting and make follow-up communications easier and more effective.

  • Contact leads immediately and then continue to nurture them throughout their prospect- to-member journey.
  • Personalize automated communication for different member segments based on their interests, membership type, or how they found your gym to drive more sales.
  • Activate drip campaigns for important touchpoints during the sales workflow and ensure every lead receives targeted messaging.
  • Maintain brand consistency across locations with branded email and script templates.
  • Add detailed notes to each follow-up attempt to personalize future communications.
Don’t Let Software Limitations Hinder Your Growth
Let ClubOS discover the perfect product combination to help your business thrive.
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Personal Training Sales

Scale your personal training sales with automatic follow-up workflows to nurture, retain, and win back PT clients.

  • Send targeted messages on the benefits of personal training and communicate the services you offer to leads, current members, and existing clients.
  • Drive more PT revenue by personalizing messages that target clients differently based on whether they are a prospect, active client, at risk of canceling, or you want to win them back.
  • Engage one-on-one via call, text and email or use automation to sell personal training at scale to members, retain active personal training clients, and renew expiring agreements.
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Analytics & Reporting

Take the guesswork out of your club’s performance. Use powerful analytics dashboards with rapid refresh rates to make data-driven decisions and changes that will improve your member experience and consistently drive more revenue.

  • Use the Initial Contact Dashboard to see how quickly new leads are contacted and what method is being used.
  • Use the Follow Up Dashboard to see the usage of the sales engagement workflows
  • Gain insight into all new leads, reenagaged leads, and ex-members, and their activity, including conversions, from a corporate or local view.
  • Monitor guest pass activations and understand how many check-ins it takes before a guest becomes a member to drive more conversions.
  • Supercharge your ‘Guest of Member’ program by tracking guest count, conversion rates, and membership choices.
  • Refine your email strategy to drive increased engagement with powerful analytics to help you analyze click, open, and unsubscribe rates.